Strengths
- A change in the way people drive with new technologies
- It has put long-range electric automobiles in the market of luxury
- Unique position in auto market
Weaknesses
- Due to investments in development and research for the transformation technology in its cars, It has wasted too much money.
- High debt load
Opportunities
- Model 3, the newest model of Tesla, is at the same range of price range with lower-end Mercedes-Benz.
- Model 3 is still available on market
- Model 3 is one of the safest cars on the road
- Cost reducing attempts
Threats
- Competition with cheaper electric cars; Nissan Leaf and Chevy Bolt
- Competition with cheaper luxury cars; Audi, BMW, and Daimler
- Tesla may not be able to fund its production ramp in the coming months
Ali Ege yontar 